Friday, April 16, 2010

Pecha Kucha: The Cure for Death by Powerpoint

If you've ever been forced to endure an excruciatingly long powerpoint lecture, you'll appreciate PechaKucha, a concept invented in Tokyo in 2003. The idea is simple: share your message with 20 images, shown for 20 seconds each. This forces the presenter to get right to the heart of the message - no fluff allowed. Done correctly, it leaves the audience wanting to know more, without burdening them with information they don't need.

Here's an example of a Pecha Kucha presentation, given in February of 2010:


Jack deBartolo from dvdwht on Vimeo.

PechaKucha for Haiti

Wednesday, April 14, 2010

How sociable are you?

How do you know if your social media use is getting you anywhere? A company called Inuda has created a website to help you measure your social media visibility, relative to other companies and brands out there. Their website, HowSociable?, can help you track your brand's visibility on more than 20 social media sites including Facebook, Twitter, YouTube and Flickr.

Just how the scoring works is a bit of a mystery, but there is an interesting discussion of suggestions on the website. Inuda seems open to changing the system and welcomes new ideas for improving score accuracy.

Wednesday, April 7, 2010

The most memorable campus tour...EVER!

Want to make an unforgettable first impression with your prospective students? Here's a video from the Dartmouth Jack-O-Lantern, tagging along on a once-in-a-college-search campus tour.

Drinkin' Time